Businesses today rely on big data to enhance their operations, offer exceptional customer service, develop customized marketing strategies and take other measures that can ultimately lead to higher revenue and profits. Companies that utilize big data effectively have a significant edge over their competitors as they can make quicker and well-informed business decisions.
Big data analytics and pipelines play a crucial role in converting raw data into meaningful insights.
Data lakes present a flexible and scalable approach to storing and processing different types of data, ranging from structured to unstructured, and from batch to real-time.